Because Facebook wants individuals to use their personal accounts for advertising, it created Business Manager as a way to assign multiple employees and/or agencies to each of your companies’ assets (Fan Pages or Ad Accounts) on Facebook. Once you have your Facebook ad account set up through business manager, you may want to assign a Facebook marketing company to be able to work on your account. Here are the steps on how to assign a partner to your Facebook ad account in business.facebook.com.
Before you can assign a partner, choose an ad account for which you want your partner to have access to. After you have chosen an account, click “Assign Partner“.

On the bottom of the dialogue box, Facebook gives you the option to assign a partner using a business ID, which your ad agency should have given to you. Click this option.
How To Create A Facebook Business Page (and Grow It) In 2023
Admin — Select this option if you don’t have a dedicated person managing your Facebook account and want your agency to have full access to your account and fan page. This allows your agency to update your billing information and also create ads like “Offers” or “Videos” which must be posted on your Fan Page before ads can run.
Advertiser — Select this option if you have a dedicated person on your team to assist the agency with their advertising needs such as billing information and ads that require offers or videos. If there is a problem with your billing, and your team is away or unable to respond, your ads will stop running until your team can update the billing info.
Assigning a partner — Will give the partner agency not employee access to your account. Use this option for adding an agency to your account.

How To Add A Partner To Your Facebook Business Manager
Adding people — Will assign the person as an employee of your company (inside your business manager account). Use this for adding other people inside of your company (co-workers).
Your agency will receive a notice saying your agency is now able to access your account. Your account representative should be in touch shortly with updated information about your ad account.

In the first option from step 4, we chose to assign an ad account using a business ID. In this option, we will send a link instead of using a business ID.
How To Master Facebook Business Manager (the 2020 Guide)
Brian Meert is the CEO of , a Hollywood-based digital advertising agency that specializes in helping successful companies advertise on Facebook. He began his online advertising career with his college cafeteria money and since then, has managed millions of dollars in digital ad spends in the entertainment, fashion, finance, and software industries. Brian has an MBA in marketing and over 15 years of experience in digital marketing & advertising.Once you’ve ventured into the world of social media advertising by setting up a Facebook Business Manager account, you may find the need to add a partner to manage your assets (Fan Pages or Ad Accounts). Facebook Business Manager makes it easy to give people access to your Facebook presence without sharing your password. In this blog post you will learn about two of the options you’re presented with when adding business partners to your Facebook Business Manager account. Option 1: Use a Facebook Business Manager business ID (recommended) Step 1: Go to Business Manager Settings Once you’ve logged in to Business Manager, click “Business Settings” on the right-hand side of the page. Step 2: Click “Ad Accounts” on the left column. Step 3: Choose ad account then click “Assign Partner” Before you can assign a partner, choose an ad account for which you want your partner to have access to. After you have chosen an account, click “Assign Partner“. Step 4: Assign ad account using partner’s business ID On the bottom left corner of the dialogue box, Facebook will present you the option to assign a partner using a business ID, you can get this agency ID from your partner agency if they haven’t already given it to you. Click the “Connect Your Ad Account Using Your Partner’s Business ID Instead” option. Choose the role you want to give your partner (in the case of adding Organik SEO, choose Admin). Admin — Select this option if you don’t have a dedicated person managing your Facebook account and want your agency to have full access to your account and fan page. “Admins” have the most advanced permissions. They can manage ad account settings, add people and assign ad account roles, create and edit ads, edit payment options, view ads, and access reports. Advertiser — Select this option if you have a dedicated person on your in-house team to assist your agency with their advertising needs. The “Advertiser” role can view, create and edits ads, and access reports. Analyst — Analysts review the performance of your campaigns, view ads and access reports but, they will not be able to edit or modify anything within your ad account. After you choose a role, type in the ID and click “Connect“. Step 5: Yipee, you’re done! Click “Close” to finish. Your agency partner will receive a notification that they have been granted access to your account. Option 2: Send a link to your prospective Facebook Business Manager partner Step 1: Select role In the first option from step 4, we chose to assign an ad account using a business ID. In this option, we will send a link instead of using a business ID. Step 2: Copy link Click “Copy” to copy link. You can then send this link to your agency partner. After copying the link, click “Close“ and you’re done! is passionate about helping businesses grow by tapping into the power of social media. To discuss how we can help you grow your business, contact us today.

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How To Add An Agency To Facebook Business Manager
Brian Meert is the CEO of , a Hollywood-based digital advertising agency that specializes in helping successful companies advertise on Facebook. He began his online advertising career with his college cafeteria money and since then, has managed millions of dollars in digital ad spends in the entertainment, fashion, finance, and software industries. Brian has an MBA in marketing and over 15 years of experience in digital marketing & advertising.Once you’ve ventured into the world of social media advertising by setting up a Facebook Business Manager account, you may find the need to add a partner to manage your assets (Fan Pages or Ad Accounts). Facebook Business Manager makes it easy to give people access to your Facebook presence without sharing your password. In this blog post you will learn about two of the options you’re presented with when adding business partners to your Facebook Business Manager account. Option 1: Use a Facebook Business Manager business ID (recommended) Step 1: Go to Business Manager Settings Once you’ve logged in to Business Manager, click “Business Settings” on the right-hand side of the page. Step 2: Click “Ad Accounts” on the left column. Step 3: Choose ad account then click “Assign Partner” Before you can assign a partner, choose an ad account for which you want your partner to have access to. After you have chosen an account, click “Assign Partner“. Step 4: Assign ad account using partner’s business ID On the bottom left corner of the dialogue box, Facebook will present you the option to assign a partner using a business ID, you can get this agency ID from your partner agency if they haven’t already given it to you. Click the “Connect Your Ad Account Using Your Partner’s Business ID Instead” option. Choose the role you want to give your partner (in the case of adding Organik SEO, choose Admin). Admin — Select this option if you don’t have a dedicated person managing your Facebook account and want your agency to have full access to your account and fan page. “Admins” have the most advanced permissions. They can manage ad account settings, add people and assign ad account roles, create and edit ads, edit payment options, view ads, and access reports. Advertiser — Select this option if you have a dedicated person on your in-house team to assist your agency with their advertising needs. The “Advertiser” role can view, create and edits ads, and access reports. Analyst — Analysts review the performance of your campaigns, view ads and access reports but, they will not be able to edit or modify anything within your ad account. After you choose a role, type in the ID and click “Connect“. Step 5: Yipee, you’re done! Click “Close” to finish. Your agency partner will receive a notification that they have been granted access to your account. Option 2: Send a link to your prospective Facebook Business Manager partner Step 1: Select role In the first option from step 4, we chose to assign an ad account using a business ID. In this option, we will send a link instead of using a business ID. Step 2: Copy link Click “Copy” to copy link. You can then send this link to your agency partner. After copying the link, click “Close“ and you’re done! is passionate about helping businesses grow by tapping into the power of social media. To discuss how we can help you grow your business, contact us today.

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